Look for the leak. Find the cause. Test small. Scale what works. Drop what does not.
Look for the leak✕Find the cause✕Test small✕Scale what works✕Drop what does not✕Look for the leak✕Find the cause✕Test small✕Scale what works✕Drop what does not✕
Quick meter
How much of your monthly budget is leaking?
Drag the budget slider and pick the channel you run. The figure uses typical conversion rates per channel (an illustrative assumption) and is a reference range, not a promise.
DMAIC for marketing: a 4-step loop run in 4–6 week cycles to find the one change that grows revenue, then scale it. One change at a time. At every stage, Kè X stops to measure before running on.
Step 01 / 04
LOOKFINDTESTSCALE / DROP
Playbook ready, time to scale!
01
Look
Map a 6-stage funnel per channel, read 30 real chats and find the stage leaking the most money.
2–3 days
02
Find
Score the hypotheses together and pick the one change most worth testing, with 2–3 backups.
45-min meeting
03
Test
Run a controlled test and compare results with criteria written in advance. No changing the rules midway.
3–6 weeks
04
Scale / Drop
A winner goes into the Playbook within 48 hours to scale. A loser gets a one-line lesson.
48 hours
Self-check · 1 minute
Free funnel check. Instant report.
8 multiple-choice questions. The report next to it fills in as you answer: your funnel, the leaking stage, the estimated money lost and what to fix first.
Step 1 / 8 · Profile
Which group is your business in?
Kè X: The first two questions set up your profile; the next six check each stage.
The leak amount is an illustrative estimate from your budget and the stages you marked as weak, so it can differ from the per-channel reference range in the meter above. The detailed review uses real numbers from GA4, your ad accounts and CRM once you grant view access.
X-DMAIC · Funnel clinicFunnel check report
No. ----
Industry______________
Budget / month______________
Funnel scan
Impressions· · ·
Clicks· · ·
Page visits· · ·
Enquiries· · ·
Sales· · ·
Repeat· · ·
Estimated leak—Shown once you give a budget and answers
DiagnosisAwaiting check.
Prescription · in order
Shown when the check is done.
For direction only, not a substitute for real measurement.Kè XFunnel doctor
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X-DMAIC Labs.
Tools we build and use every day in our own operations: proprietary software, AI assistants and automation. Only what proves itself in-house goes into client projects.
Kè XFunnel doctor
