Tran Thinh Doctor

The Goal

Tran Thinh Dermatology Clinic (Phòng khám Da liễu Trần Thịnh) is a highly respected dermatology care center in Vietnam, combining advanced medical laser technologies with a renowned lead specialist who has nearly 40 years of clinical experience. By partnering with X-DMAIC, the clinic’s target was to systematically resolve their business acquisition bottlenecks to maximize revenue and return on ad spend (ROAS).

Our Services

To accomplish this goal, X-DMAIC delivered three tailored service solutions:

1. Research & Business Analysis

We analyzed the clinic's core business bottlenecks, mapped the patient journey, and conducted deep research into current dermatological market trends. This customer-centric insight helped us propose the most effective, trust-building campaign angles.

2. Strategy & Media Optimization

We built and executed a tailored multi-platform content and advertising strategy aligned with local health trends. By utilizing customer insights, we deployed targeting parameters and conversion funnels designed to increase booking rates and optimize budget spend.

3. Creative Production

We produced high-quality, professional creative assets (images, copywriting, video direction) that presented the clinic's cutting-edge laser technologies and credentials in a clear, persuasive layout.

Campaign Performance KPIs

Note: Relative figures based on campaign starting point.

• x6 Revenue Increased: Achieved dramatic growth in high-value laser therapy packages and clinical consultation bookings.
• x3 ROAS Increased: Reduced customer acquisition cost (CAC) significantly by refining audience segments and ad copy.